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Build a Better Agency Podcast

Scale and grow your agency with better clients, invested employees, and a stronger bottom line, with Drew McLellan of Agency Management Institute.
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Now displaying: Page 1
Dec 2, 2015

Douglas Burdett is a B2B marketing agency principle. He is a former artillery officer, and his agency, Artillery, helps agencies get found online, convert website traffic into leads, and nurture leads towards a sale. Douglas authors two marketing blogs, Forward Observer and Fire Support, and he hosts The Marketing Book Podcast.

What you’ll learn about in this episode:

  • The importance of niche for creating a market
  • How to run a niche blog that acts as lure for your other services
  • Why buying email addresses is a bad idea
  • Why absolute patience is key whenever you are creating content
  • The Marketing Book Podcast
  • How Douglas automates the promotion of his evergreen content
  • Why Douglas only conducts one podcast interview per week
  • Great productivity software Douglas and his team use
  • Tips and resources for getting your own podcast started

Ways to contact Douglas Burdett:

Douglas Burdett’s Blogs and Podcast:

We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!

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