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Build a Better Agency Podcast

Scale and grow your agency with better clients, invested employees, and a stronger bottom line, with Drew McLellan of Agency Management Institute.
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Jan 13, 2020

Biz dev, mentorship, and relationship management are critical responsibilities of every agency owner. But the hours in a workday are limited, and if we fail to delegate with confidence, the work that is uniquely ours will not get done. It’s just too easy to get sucked into client work or internal issues that we shouldn’t be focused on. Every agency owner needs a #1 who walks, talks, and leads like an owner because they enable us to actually do our job.

In this episode, AMI’s own Craig Barnes chats with Drew about his observations as to what it takes to recognize, find and keep a great lieutenant from his lens as the facilitator of AMI’s Key Executive networks. Craig also walks us through how to groom an existing employee who you believe has the potential to fill that role.

Throughout his experience running his own agency for 25+ years and his role at AMI, Craig has gleaned some invaluable insights about leadership team level team members in the agency world. If you are interested in learning how to identify that critical player for your team and prepare them for success, this episode is for you.

A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here: https://www.whitelabeliq.com/ami/

What You Will Learn in this Episode:

  • The common traits of agency key executives
  • All of the different functions that key executives can serve
  • How to identify key executives on your team and groom them for success
  • How you can grow as an agency owner so that your key executive can flourish
  • Why this is the ideal time to find and nurture a new leader

Ways to Contact Craig Barnes:

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